Hi, I’m
Ahmet Şenkaya
I am a marketing leader with 13+ years across B2B technology, SaaS and consumer brands. I have led teams of up to 11, owned marketing for five brands and reported directly to the CEO.
How can we work together?
Two ways to equip B2B technology companies with AI agents and get teams ready for what is next.
Consulting
We design and build AI agents for your marketing and sales teams together: from where to start, to which work to hand over to an agent, to how the result is measured.
Training
Hands-on workshops and training so your teams learn to work with AI agents in their day-to-day work.
Clear strategy, hands-on guidance
I combine 13 years of B2B marketing experience with AI agents: to find new opportunities, speed up teams and measure results.
Blog
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The real difference will show in where we point the tool
Same pitch, same players, same game
How Did We Increase Our Conversion Rates by 566% with GenAI?
What Is Daft Punk Doing in a Technology Company’s Communication?
What Will Waking Up at 5 AM Every Day Change in My Life?
Turkish-Style Brand City Strategy: I ❤ [Your City Here]
Lighting the Way
See all →Sources I have read, watched and listened to; the ones that lit my way, and that I recommend to you too.
Report30 October 2026The state of AI in 2026: On the road to ROIMcKinsey (QuantumBlack)Conviction in AI is growing faster than the profit it delivers: 80% of users say their individual productivity has improved, yet the high performers who see a meaningful profit impact are still 6% a year later. With the share of large companies scaling agents up from 27% to 40%, read it to see why that gap is not closing.ReadMcKinseyReport18 October 2026The State of AI in 2025: Agents, Innovation, and TransformationMcKinsey (QuantumBlack)About 88% of organizations use AI in at least one function, but the high performers who see a meaningful profit impact are only around 6%. Read it to see that what sets this small group apart is not tools but redesigning workflows from scratch.Read
Article17 October 2026AIs are highly inconsistent when recommending brands or products; marketers should take care when tracking AI visibilityRand Fishkin · SparkToroAsk an AI the same question many times and different brands come up each time; Fishkin shows this with his own experiment. Before buying a tool to track AI visibility, learn from this piece what can and cannot be measured.Read